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Michele Berger – Reenu-You

August 26, 2017   |   2:00 pm

What if a visit to the salon could kill you? What if a hair product harbored a deadly virus? Reenu-You is about viruses, the politics of beauty and unlikely female heroes.

Kat, an out of work ski instructor, just wants to pack up her dead mother’s things, leave New York City and return to Aspen. Constancia, a talented but troubled young woman, just wants to start her first semester of college. They both use a new hair product called “Reenu-You.” Within days, along with other women of color, they find themselves covered in purple scab-like lesions— a rash that pulses, oozes, and spreads in spiral patterns.

They are at the epicenter of a mysterious virus spreading throughout the city. Is it corporate malfeasance or an orchestrated plot to kill minority women? These unlikely heroines are forced to confront their deepest fears to save themselves and others.